The Crown Collection | A one-of-a-kind antique store experience

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You don’t have to follow Lucy Pevensie through an antique wardrobe to experience a sense of awe and wonder. You just have to step through the doors of the recently revamped Crown Collection antique store in Johannesburg. Each area is thoughtfully arranged and filled to the brim with hand-picked decorative pieces that evoke a sense of history and place; a treasure trove that is literally the adult version of feeling like a kid in a candy store (or in Narnia). 

 

Speaking of wardrobes, a highly desirable and curated collection of armoires, linen presses and cabinets awaits; satisfying your quest for the perfect and versatile antique storage solution that will complement any contemporary space and aesthetic.

 

A very special antique store experience

For those on the outside, there may be no logic to the fascination of browsing and shopping in an antique store. But for those on the inside – the antique lovers and collectors shopping for antiques is a no-brainer. 

The minute you step over the threshold, your senses are assailed with an overload of visual beauty and you will be hard-pressed not to touch, stroke or ‘ooh and aah’ at the decorative displays before you. 

That is simply the Crown Collection’s unique story and offering. 

Crown Collection Antique Store Johannesburg

A wonderland of antique delights

As you anticipate the Crown Collection’s antique store experience, a sense of respect and curiosity will overtake your desire to rush around trying to find the perfect accessory or piece of furniture. They are all perfect. So take your time. 

Here’s a taste of how your journey will unfold:

  • You will want to look up and pause under the soft lighting of an antique crystal chandelier. (Which Victorian ballroom did this once grace?).
  • You may want to lounge elegantly on a chaiseaka a daybed – and imagine yourself as an Edwardian heroine in a Jane Austen novel. 
  • Your nostalgic memories will be awakened as you hear an antique grandfather clock chime; transporting you back to a moment in time. 
  • Not into a gold patina but rather looking to give your decor a silver twist? Never fear. The Crown Collection’s silverware options will have you adding shiny vignettes in your kitchen, dining room, bathroom or on your dressing table. 

Shop antique armoires, mirrors, chandeliers, chairs

From your entrance hall and WFH (work from home) space to your contemporary bathroom or modern kitchen, The Crown Collection antique store is where you will find the perfect statement piece to mix and match with any aesthetic.  

A place to linger (in-store or online)

Across the global landscape of antique shopping, London and New York are well-known as iconic hubs. But that experience is also available at The Crown Collection Emporium in Johannesburg; a drawcard for interior designers, homeowners and lovers of all things antique.  

Whether you are searching for a specific item or merely some inspiration, you are sure to find it among the 5000+ curated pieces that are on show at The Crown Collection’s beautifully revamped antique store located at 20 Ballyclare Drive, Bryanston.  

If you are not in the Johannesburg area, a virtual antique store experience is yours online. Although second best, the entire collection is at your fingertips. And with nationwide delivery, your next statement piece from The Crown Collection is simply a click away.

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Looking for a unique year-end gift? Visit our antique store

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If you are in search of a thoughtful, unique and sentimental gift that will stand the test of time as well as a one-of-a-kind collectible with a low carbon footprint, fascinating backstory and impeccable craftsmanship, then you can only be imagining a timeless statement piece from The Crown Collection; South Africa’s largest antique store offering a curated collection of over 5 000 handpicked decorative items for antique lovers. 

From charming mantel clocks to regal silverware, our treasure trove of antique gifts will leave you spoilt for choice.

Once you’ve invested in an antique gift, you can rest in the knowledge that your recipient won’t receive a duplicate gift from another friend or family member. In addition, antiques not only retain their novelty for years to come, but also become investment pieces that appreciate in value over time and can be passed down through generations.

antique clocks at The Crown Collection antique store

At The Crown Collection, we want to highlight our top picks for festive gifts that are desirable for antique collectors and chic modern interiors alike:

Timeless timepieces

Clocks, as we know them today, originated in mediaeval Europe and were initially exclusively installed in town halls and churches. Only in the 19th and 20th century were clocks refined in their design and used more frequently in homes.

The 21st century has antique clocks serving both functional and ornamental purposes, providing a timeless touch of designer grandeur for any room.

Whether you select a mantel or carriage clock to mingle with other decorative pieces (modern or antique) above the fireplace, a wall clock to create a single focal point, or blend functionality and old-world charm with an Ansonia clock on your study desk, these sought-after timepieces from our antique store become the artwork of interior decor.

The Crown Collection antique gifts

A more ornate and commanding grandfather clock (aka a longcase clock) creates the impression that your home has been designed over time. These prized showpieces work perfectly in entrance halls or to fill an awkward niche or corner. 

Sentimental silverware

The distinctive, versatile and old-world charm of silverware makes it a decor must-have in any home. And with over 250 silverware items on display at our antique store, you are certain to find something special.

Silver cutlery not only has practical value when hosting guests at the dinner table or in the living room, but these pieces of metal art have an additional decorative and stylistic value.

Known as one of the 7 metals of antiquity, you can choose to invest in a pure sterling silver or silver-plated objet d’art to give your home a silverware twist.

From wine coolers to food domes, serving platters to tea trays, cheese dishes to candelabras, simply visit our antique store for a curated selection of antique silverware.

A distinctive feature of silverware is its ability to combine with other materials to either enhance an industrial modern or antique interior – which adds to its versatility as a holiday gift for a variety of recipients.

antique silverware

Silver works as the perfect backdrop to antique crystal glasses and decanters or seamlessly combine it with a contemporary style by using a silver jug or teapot to display fresh flowers or a champagne cooler to store kitchen utensils.

The charming and elegant natural sheen of silverware allows it to complement whites and greys;  creating a refined look or to partner with other metals – like gold or copper – for a more classical look.

Antique silver is never out of fashion and whether purchased now, or handed down through generations, it serves as a thread in family history (always trumping mass-produced pieces).

Silver, in all its manifestations, becomes usable art and a lingering memory of a more elegant and sophisticated past. (We cannot think of a more perfect gift).

Visit The Crown Collection’s antique store

Your journey to find that memorable occasion gift ends when you step inside The Crown Collection. 

Reminiscent of top-notch antique stores in London, Paris or New York, we are the one-stop emporium for any discerning buyer. 

Invest in a silverware piece to add a little decorative bling or an antique clock which showcases the best in artisanal story and craftsmanship.

Shop online or visit our studio at 20 Ballyclare Drive, Bryanston.

P.S. If you’re not sure what your loved one is after, give them a gift card to shop at their leisure. 

 

What makes antiques appreciate in value over time?

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Decorating with antiques continues to experience a surge of interest, not only because of each piece’s artisanal story and craftsmanship but also because of their potential to increase in value over time. Antique lovers certainly appreciate the past heritage and timeless decor beauty of each item but they are also acutely aware of the potential reward, should they wish to sell in the future. 

Are those ‘priceless heirlooms’ really priceless and what makes antiques – from big furniture pieces to decorative accessories and collectable objets d’art – appreciate in value over time? 

Defining antiques as ‘investment pieces’ will depend largely on the desirability, condition, availability, authenticity, rarity and quality; the major factors determining whether the antiques in your home will be worth more, years from now. 

Before you go antique hunting, let’s consider the top 3 factors that affect any antique’s value:

#1 Condition

The overall condition of an antique piece of furniture or accessory is a basic consideration when it comes to determining value at auctions or antique shops. A damaged Louis XVI  Fauteuil style armchair, chipped china or porcelain or a cracked gilded Baroque mirrorbesides 7 years of bad luckwill immediately depreciate in value, no matter how collectable or rare they may be. Dents, scratches, discolouration and missing parts all play a role in the depreciation of antique pieces. 

Antiques are generally at least 100 years old, so they are unlikely to be in mint condition. But here’s the industry standard as far as value goes: the less done to the original item to alter it – additions or deletions – the more it will retain its value or appreciate in value.  

Condition of antiques

(It is worth noting that the devaluation of an item – due to damages – will vary depending on the item; a minor chip can significantly devalue a piece of glass, but it doesn’t necessarily have the same effect on a piece of porcelain).

#2 Authenticity

A significant determining factor on the value of an antique item is whether it is the real deal rather than a replica. Reproductions can be difficult to spot, so how do you know? 

  • Do some research: Does the item and the corresponding time period that it comes from match the unique design elements that align with that period?
  • Identify the manufactures’ signature: The signature of an artist, craftsman or manufacturer will go a long way to authenticating an antique item.  
  • Know your materials: Many materials can be replicated. If it says oak or mahogany, make sure it is not a veneer but solid wood. 

Authenticity of antiques

(Provenance – the history of the item – will also play a role in the authenticity conversation and in identifying a genuine antique from a forgery or replica. items that have belonged to famous people and been passed down through several generations have a special history and will always be highly desirable and increase in value). 

#3 Rarity

The fewer there are of an item, the more rare and valuable it is likely to be, even if it has a flaw, imperfection or colour distortion. An appraiser or auction house will be able to correctly determine the rarity value of an antique piece. 

The rarity and related appreciation value of antiques depend on:

  • The number of items made. (Either only a few were made in the first place or few remain in circulation).
  • Whether the furniture piece or object features a rare or unique design. 
  • The difficulty of replicating an item. 
  • An uncommon design, unusual colour or subject matter for the manufacturer or artist.

Rarity of antiques

If you are going to spend money on furniture and decorative accessories for your home that will not only add character and stand the test of time but will hold their value, then beautiful antiques, that you love, are an investment that will give far more than just holding value. 

Browse our blogs for practical inspiration on how to decorate any of your spaces with antique and vintage furniture and accessories

The Crown Collection

Shopping for quality and rare antiques starts at The Crown Collection, South Africa’s largest emporium of hand-picked and curated pieces. With over 5000 antique, vintage and French antiques filling our studio, you will find a finely honed collection and eclectic combination of decorative antique, modern and classic styles. 

Armed with the knowledge that antiques will not only retain their value but are likely to appreciate in value compared to their contemporary machine-made counterparts, it is worth saving up and slowly building up your collection of items that you love and that will become statement and investment pieces in your home. 

Shop all our collections online or visit us in-studio at 20 Ballyclare Drive, Bryanston. 

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